A data strategy is a plan that helps businesses collect, manage, and use data to drive smarter decisions and improve operations. In today’s data-driven world, having a clear strategy is essential for gaining insights, optimizing processes, and staying competitive. Whether it's improving customer experience, increasing efficiency, or reducing risks, a solid data strategy can unlock new opportunities and growth.

In this post, we’ll explore what a data strategy is, how to build and implement one, and why every business should have one to stay ahead.